Search engine optimisation training - search engine optimisation courses

Training course: SEO – How to get your website onto the first page of Google search results

Level:

You have a website for your business and you are very comfortable browsing the web. Not suitable for internet newbies.

Aims:

This course will explain how search engines work and what specific actions need to be taken to appear high up in organic search results.

Objectives:

This course will provide you with an action plan for getting your website to appear on the first page of Google search results.

Duration:

4 hours

Course material:

You will receive:

Very detailed course notes (80 slides)
A link to a free marketing toolbox on our website containing links to all the tools / tips provided in the course.

Topics:

How search engines work.
Keyword research – how to identify the most appropriate terms to be found for.
Onsite optimisation – what needs to be done on your website pages.
Offisite optimisation – what actions need to be taken outside of your website, including link building.

What you will leave with

Following the course you will:

Have a very clear understanding of how search engines work.
Have an action plan for optimising your website.
Be able to brief your web designer on the actions that require some html knowledge.